Imposter Syndrome

Well here we are at the end of season 2. In reviewing the season I began to butt up against some self limiting ‘imposter syndrome’ beliefs. So I figured what better place to end the season than talking about a topic that had made me uncomfortable in my own business for the past couple of years.

 

It’s a topic that I thought, naively I now know that I was facing alone. Surely nobody else ever felt like a fraud in their own business… How wrong I was! In chatting to over 150 business owners and entrepreneurs for the show I was faced time and time again with people sharing their own stories of this imposter feeling.

 

I figured it was time to do something about it. I began researching the topic and discovered that around 70% of the population encounter feelings of being an imposter at some point during their career. Even the uber famous were not immune. Time and time again I read about Seth Godin, Maya Angelou. Kate Blanchett, Agatha Christie and others all of whom have ‘fessed up’ to feeling less than on more than one occasion.

 

This week then as a way to wrap up a fab season I decided to dive head first into one of my biggest challenges and bring you example after example of other business owners standing in imposter solidarity with us, we also look at some practical ways of moving through these feelings to get on with the business of succeeding.

 

A huge thanks to all of my guests who have appeared during season 2, and to my guests this week for sharing your stories of personal imposter syndrome feelings.. Thank you.

 

Catriona Pollard from CP Communications

Sharon Bolt from Get Free Publicity Today

Simone Guild from Potentchi8

Annette Densham the Publicity Genie

Joanna Turner from Mission for Balance

Sam Norburg from Get Real Business Academy

And Elyse Daniels from Exodus Wear

 

As always though my biggest thanks goes to you for continuing to listen in and share the content of each episode with your network. Thanks to you we know reach small business owners and entrepreneurs in over 70 countries each week. If you haven’t had the opportunity to leave the show a review yet, please consider doing so. It’s  super quick, super easy and really does make a difference in terms of reaching and helping an even bigger audience.

 

The show will take a 2 week hiatus while I put some finishing touches around season 3. If you’d like to keep up to date with what I’m doing over that time make sure you connect with us on social media. You’ll find the facebook page at: https://www.facebook.com/NotAnotherBusinessShow or you can follow us on Twitter at: @NABS_Podcast. I’m also now a regular contributor at Smallville.com.au if you haven’t checked it out yet, please do so. It’s filled with really excellent content from a range of small business experts (including past Not Another Business Show guests). You’ll find my articles here: http://smallville.com.au/author/tracysheen

 

Until we meet again in season 3, have a great break and thanks for all your continued support.

 

Not Another Business Show is edited and produced by Corporate Podcast Productions. Audio Hosting by Blubrry and microphone supplied by Apogee

 

Show me the money

As the final episode for Season 2 draws upon us I wanted to spend time on a topic that I’ve had a number of people ask me to cover.

 

What you need to know if your business is seeking investment.

 

We have some great guests this week offering the expert and unique opinion on areas such as what are the different types of investment? From angel to foundation investment. Seed to Series A investment what each level actually means and what are the dollar amounts associated.

 

How do you know when your business needs to seek investment? The reasons and signs that will give you a heads up and allow you to prepare well in advance.

 

How do you find the ‘right’ kind of investor to match your business? How to figure out if you just need cash or if you need someone to act as a mentor or additional support for your business as well as bring investment funds.

 

How to develop your investment pitch, and what does it look like once you’ve secured investment? Pitching for investment is not like developing your elevator pitch, there are some very clear and distinct pieces of information that your investors are going to be looking for that you want to make sure you cover when preparing your pitch. Then once you do secure investment, what does the process look like for receiving funds and when are your investors going to expect to see a return on their investment.

 

Joining me as my guests this week is Venture Capital specialist and co founder of Big Wave Ventures, Ally Muller, serial entrepreneur, author and angel investor, Mathew Paulson. Rounding out the guests this week is Tamar Krebs from Group Home Australia who shares her journey to secure finance for her business.

 

For those of you wanting to reach out to discuss what sponsorship opportunities remain for Season 3 of “Not Another Business Show” you can drop me a line at:

Email: tracy@corporatepodcastprouction.com.au

 

As always though my biggest thanks goes to you for listening in. If you enjoyed this weeks show then please, share it with your network and consider leaving us a review on iTunes. It’s super quick, super easy and means that we get to reach a much bigger audience.
Not Another Business Show is edited and produced by Corporate Podcast Productions. Audio hosting by Blubrry

Creating An Online Business and Solving Money Blocks

Wow, Episode 18 already, only 2 more episodes remaining in the season!

I had such great feedback after showcasing just 2 guests last week that I decided to replicate the model this week.

Maria Pomella quit her corporate job just 18 months ago and set about starting her own online store. Discovering that around 70% of jewellery in Australia is sourced from overseas she wanted to give Australian designers a place to exhibit their work and reach a wider audience. So backing herself to succeed Maria invested $15,000.00 of her own money and spent the first 6 months working on her business strategy, really getting to understand her niche and the clients who would buy from her. 12 months ago she launched “My Jewellery Shop Online” to a hungry audience and in that time has managed to build a social media following that would be the envy of many business owners. Building 10,000 fans on Instagram and 5,000 on Facebook Maria shares with us how she achieved this 100% organic growth and how she utilised her initial investment to grow this business.

 

Joanna Turner grew up the child of business owners and has fond memories of the freedom that came with her father’s business. Choosing to enter the corporate world Joanne got her bright shiny office and was an in demand accountant, ignoring the many signs her body was giving her until she suffered a lower back injury while volunteering as a surf lifesaver. Leaving her corporate career behind she retrained as a health coach and then discovered Tony Robbins training, eventually combining her skills with numbers and finances and personal development to help clients work through their money blocks to live the life of financial freedom they claim they want. Joanne now works one on one with clients in her business “Mission for Balance

 

I encourage you to check out each of the guests businesses, you’ll find them at:

My Jewelry Shop Online:  https://www.myjewelleryshoponline.com.au

Mission For Balance: http://www.missionforbalance.com

 

Season 3 is fast approaching and I’ve decided to open a spot for a sponsor. If your business has Small Business or Entrepreneurs as it’s target market and you’d like to increase your profile and build your audience drop me a line to find out what sponsorship of Not Another Business Show could look like for your business.

Email: tracy@corporatepodcastprouction.com.au

 

As always though the biggest thanks goes to you for listening in. If you enjoyed this weeks show then please, share it with your network and consider leaving us a review on iTunes. It’s super quick, super easy and means that we get to reach a much bigger audience.
Not Another Business Show is edited and produced by Corporate Podcast Productions. Audio hosting by Blubrry

2 People 1 Message… Passion

We’re mixing things up a bit this week. I have spoken to hundreds of small business owners and entrepreneurs over the past 18 months, all of whom have interesting stories and nuggets of gold to share. Occasionally though I speak with people whose stories don’t quite “fit in” to the regular kind of small business topics we tackle week to week. Sometimes they are working within an industry or niche that doesn’t directly impact small business, but their stores are still filled with inspiration and passion.

 

Today I introduce you to two such guests.

 

Tamar Krebs is the founder of Group Homes Australia. Her entire ethos is ‘doing dementia differently’ and her backstory of growing up in New York with her Great Grandfather moulded her journey towards creating the model she was to go on to create. Tamar is a big advocate for assisting the elderly to live with dignity and respect, and her story is one that is sure to inspire. She single handedly raised the capital needed to get Group Homes Australia off the ground and has since built 7 houses around NSW with expansion of the model planned throughout Australia.

 

My other guest, Ben Newsome is equally inspiring. Winner of a Winston Churchill Fellowship award Ben’s love of science started when he was 7 running round is backyard with vinegar and bi carb. He bounced from being an undergrad scieve student to bush regeneration from there he retrained as a science teacher before working for the CSIRO. These days he is infecting kids with a love of science with his Fizzics Education business. Not satisfied with reaching tens of thousands of kids, Ben has consistently ‘levelled up’ to innovate and reach over 250,000 kids and growing.

 

A big thanks to this week’s guests

 

Tamar Krebs from Group Homes Australia

Ben Newsome from Fizzics Education

 

As always though the biggest thanks goes to you for listening in. If you enjoyed this weeks show then please, share it with your network and consider leaving us a review on iTunes. It’s super quick, super easy and means that we get to reach a much bigger audience.

 

Not Another Business Show is edited and produced by Corporate Podcast Productions. Audio hosting by Blubrry

 

It’s all about the people… Part 2

There is no denying people management is a big topic for any business owner. In part 2 of our “All about the people” we identify what a 2%er might look like in your business, how to sniff them out and what to do with them once you’ve identified them. My guests also discuss the real benefits small business offer their teams, along with some great ways to offer reward and recognition to your team along the way.

 

We talk about the differences in managing remote or virtual teams compared with people who share a physical office space with you and our guests share their own learnings and experiences in managing teams of people.

 

If you have a team or you’re thinking that one day you’d like to have a team of people then you need to listen in to what the guests share on this week’s episode.

 

A big thanks to this week’s guests

 

Andrea Doyle from Doyle Solutions

Di Armbrust from Innov8HR and author of the 2% Effect

Claire Harrison from Harrison Human Resources

Simone Guild from Potentchi8

Mayor of Ipswich Paul Pisasale

Ben Newsome from Fizzics Education

Nick Sheehan from EFEX Group

And Elke Keeley from Urban You

 

As always though the biggest thanks goes to you for listening in. If you enjoyed this weeks show then please, share it with your network and consider leaving us a review on iTunes. It’s super quick, super easy and means that we get to reach a much bigger audience.

 

Not Another Business Show is edited and produced by Corporate Podcast Productions. Audio hosting by Blubrry

 

It’s all about the people

As a business owner managing your team can be one of the biggest challenges facing you. When to put staff on, who to put on and how to manage their performance is not something that comes naturally to a lot of small business owners.

 

This week in the first of a two part episode I chat with HR experts to get their advice and feedback on how to best deal with staffing issues. We talk about setting your business up with the 98% of great staff in mind. How important the recruitment process really is for your business and hiring on fit, training for skill. We also get into the murky waters of how to handle conflict if it arises within your team.

 

A big thanks to this week’s guests

 

Di Armbrust from Innov8HR and author of the 2% Effect

Simmone Guild from Potenchi8

And Andrea Doyle from Doyle Solutions

 

As always though the biggest thanks goes to you for listening in. If you enjoyed this weeks show then please, share it with your network and consider leaving us a review on iTunes. It’s super quick, super easy and means that we get to reach a much bigger audience.

 

Not Another Business Show is edited and produced by Corporate Podcast Productions. Audio hosting by Blubrry

 

Time to release the media

If you want to play in the mainstream media pool you have to play by the journalists rules, and that means knowing how to approach the media and how to write a press release.

 

Following on from last week’s episode in which we discovered all the reasons you need to be generating publicity for your own business. This week the guests give you all the gold on how to approach the media, and format your press releases.

 

From our Headline Hunter Tanya Targett who explains the need to follow up with any journalist and Sharon Bolt from Get Free Publicity Today shares her free press release template. Annette Densham the Publicity Genie talks about how when starting out it is always easier to approach the local media. While Liz Campbell the Word Stylist gives the lowdown on the inverted pyramid and how journalists like to see information delivered.

 

If you have ever wanted to know how you should approach the media or how to write a press release then this is the episode for you.

 

A big thanks to this week’s guests

 

Tanya Targett from Headline Hunter

The Publicity Genie Annette Densham

Sharon Bolt from Get Free Publicity Today and

The Word Stylist Liz Campbell

 

As always though the biggest thanks goes to you for listening in. If you enjoyed this weeks show then please, share it with your network and consider leaving us a review on iTunes. It’s super quick, super easy and means that we get to reach a much bigger audience.

 

Not Another Business Show is edited and produced by Corporate Podcast Productions. Audio hosting by Blubrry

 

Get into the PR groove

You are who Google says you are. It’s every business owners aim to have your business listed on page one of Google’s search results, and to be a business that people have heard of for all the right reasons. In order to get that to happen you need to engage in some public relations for your business. But how you go about generating publicity for your business can be a little overwhelming when you have not had to do it before.

 

This week the guests and I talk about the importance of public relations, what it all means and how you can go about generating your own publicity for free or for a very low cost. The guests explain the PR is not just about gaining exposure through mainstream media, for some businesses they may get better traction through networking, writing articles or releasing podcasts. The purpose and intent of any PR activity is as much about releasing good quality content to your audience and positioning yourself as the expert in your field. Well planned and thought out public relations activities will do that for your business, the guests this week share how you can achieve this for your own business.

 

A big thanks to this week’s guests:

The Publicity Genie Annette Densham

Catriona Pollard from CP Communications

Sharon Bolt from Get Free Publicity Today and
The Headline Hunter Tanya Targett

 

If you enjoy this episode please share it with your friends and your network and consider leaving the show a review on iTunes. It’s super quick, super easy and means that Not Another Business Show will reach a whole new audience of small business owners.

 

Not Another Business Show is edited and produced by Corporate Podcast Productions. Audio hosting provided by Blubrry.

 

When life gives you lemons

When life gives you lemons do you make lemonade, drink tequila or do you retreat to your cave to lick your wounds and recover.

 

Today we hear from 3 very different guests all of whom have overcome great adversity in their business lives. Two were impacted by ‘acts of God’ which then led to physical adversity to overcome, while our other guest was impacted through signing legal documents.

 

What you will hear from each of the guests is their own very personal stories of what happened, how each incident impacted them and their businesses and where they are now. With the help of a little time and perspective they share the lessons that they have taken away from the experience and where each of their businesses are as a result of what occurred.

 

A big thanks to this week’s guests for sharing such personal inspiring stories.

 

Tanya Targett from Headline Hunter

Helen McNall from Wellbeing for Dogs and

Eve John from Fully Booked Tradies

 

As always though the biggest thanks goes to you for listening in. If you enjoyed this weeks show then please, share it with your network and consider leaving us a review on iTunes. It’s super quick, super easy and means that we get to reach a much bigger audience.

 

Not Another Business Show is edited and produced by Corporate Podcast Productions. Audio hosting by Blubrry

Networking ~ it’s quality over quantity that counts

Networking. Some people are naturals, others want to run away at the thought. But, can you stack the odds of successful networking in your favour? Of course you can and this week that’s exactly what we are going to talk about.

 

What are things you should avoid when you’re attending networking events and how do you set yourself up for successful networking.

 

You’ll hear from 4 different guests that will share with you how they have built their own businesses through the power of networking. They share their best insider tips and tricks to getting the most out of your networking experience and what you can do to up your game in the networking space.

 

A big thanks to this week’s guests:

 

Start up business coach John Kirk

Catriona Pollard from CP Communications

Sally Arnold from Creating Encores

And Australia’s number 1 small business author and all round Mr nice guy, Andrew Griffiths

 

Make sure you pop over to Catriona’s website to download your free networking resource guide at: http://cpcommunications.com.au/networking-resource-guide

 

As always, biggest thanks goes to you for listening in. If you’ve enjoyed today’s episode then share it with your networking group and consider leaving the show a review on iTunes. It’s super quick, super easy and helps us to reach a broader audience.

 

Not Another Business Show” is edited and produced by Corporate Podcast Productions. Audio hosting by “Blubrry”.